The Lightning Rim is a single wall rim designed to compete directly with more expensive double wall rims. The added strength is found in the rim’s extra-thick sidewalls, flat-top bead hooks and its geometry cues that are taken directly from higher-end rim designs. The Lightning Rim offers great performance at an exceptional price, and it comes from the same design office that has created proven rim designs for Odyssey and G-Sport.
Elstran might not be able to double peg grind, but he sure can dance. This new one from the world traveler and 90’s pop extraordinaire is absolutely unreal and will definitely leave you saying WTF? almost as many times as you would if you’re ever lucky enough to spend some time with him. Thank you based god.
– Mark Burnett
Interbike 2013 is in full swing right now. Ride BMX stopped by the Full Factory booth to checkout all the new Sunday stuff that we have coming for 2014. This includes the new Aaron Ross MotoRoss frame, Lighting and Thunder Wheels, new colors in both the Broadcaster and Soundwave and all of the new complete bikes. The bikes and wheels are available now with the frames coming next spring.
We would like to introduce to you our new Storm series of wheel products. The Storm balances affordability and quality to keep you riding longer without breaking the bank. We have the Storm Front and Cassette hubs which are clean, simple, affordable and reliable. Next are the Thunder and Lighting rims. The Lightning rims is an affordable single wall rim designed for newer riders. The Thunder rim is a durable double wall rim for all levels of riding. To finish off your wheels, we are have Sunday Cornerstone rim strips that come in black, red and white. The Storm hubs, Lightning rim and Cornerstone rim strips are available now with Thunder rims coming next week.
As the art director for Odyssey, Jim Bauer has been know for some unique paint jobs on his bike including the Pink Bike, Tile Bike, Lightning Bolt Bike, Shiny Red, Stunt Machine and Model C. This is Jim’s new Third Wave in a stock color, but with not so stock parts. There are 4 non-stock parts on his bike, can anyone tell me what they are? Learn how to do a unique paint job on your bike with Jim Bauer on the Daily Habit. Also, check out one of his first bike checks and notice the stem cover?